Broadwick Soho

Broadwick Soho opened in 2023 on the corner of Broadwick Street, a maximalist hotel that wears its colour and pattern with confidence. Behind the brick facade the interiors layer animal print, jewel tones, hand-painted wallpapers and a collection of art and vintage finds across every floor, the kind of room you want to linger in rather than pass through.

The ground floor opens with Bar Jackie, a street-level cafe and aperitivo spot, while Dear Jackie sits below in red silk and Murano glass serving classic Italian cooking. The Nook is the hotel's intimate ground-floor lounge, complete with a 1970s Murano chandelier, a fireplace and a DJ set-up. At the top of the building, the rooftop bar Flute wraps a central onyx bar with a landscaped terrace and a long view over the Soho skyline.

The hotel takes private events seriously, with spaces that run from a 28-seat eighth-floor dining room to whole-floor takeovers of Dear Jackie and the Flute rooftop. For an intimate DJ-led evening the Nook is the natural fit, decked out for music and tucked away on the ground floor, while Flute handles larger standing parties under the stars. Every room is dressed, characterful and built for a good night.