/ About

Simpson's in the Strand dates to 1828, when it opened as a coffee house and chess haunt known as the Grand Cigar Divan, settling into its present home at No.100 Strand in the early twentieth century. It closed in 2020 and reopened in March 2026 under Jeremy King, its Grade II listed rooms restored to their Edwardian character. This is the home of the English roast, the silver carving trolley and, still, chess.

Behind the revolving door sit five distinct rooms. The ground-floor Grand Divan is the main dining room, panelled in dark wood beneath its chandeliers, with Ed Ross (formerly of The Wolseley) heading the kitchen. Upstairs, Romano's takes a lighter register, its chequerboard carpet and marquetry tables nodding to the site's chess legacy. Simpson's Bar and the late-night Nellie's Tavern hold the after-dinner hours.

For private events the first-floor Assembly Room is the draw: a 160-square-metre ballroom in the Adam style, with grand sash windows, a working fireplace, original chandeliers and a neo-classical painted frieze. It seats up to 100 for lunch and holds 130 for a reception, taking banquets, weddings and company gatherings with equal ease. Note there is no lift to the first floor, in keeping with the listed building.

/ Rooms Available

The Assembly Room

Exclusive Hire
Seats 96 / Up to 150

The first-floor private ballroom: 160 square metres in the Adam style, with grand sash windows down one side, a focal working fireplace, original chandeliers on high stuccoed ceilings and a neo-classical frieze of painted figures. It reconfigures for banquets, receptions, weddings and business gatherings. There is no lift to the first floor.

Period ArchitectureNatural LightFlexible LayoutPrivate Service

The Grand Divan

Semi Private
Seats 110

The ground-floor main dining room and the heart of Simpson's, panelled in dark wood beneath chandeliers, with deep banquettes and the silver carving trolley. Accessible from the street. Ed Ross, formerly of The Wolseley, heads the kitchen.

Period ArchitectureLounge SeatingNatural Light

Romano's

Semi Private

The first-floor dining room, lighter in register than the Grand Divan, with a chequerboard carpet and marquetry tabletops that nod to the site's long association with chess.

Period ArchitectureNatural LightLounge Seating

Simpson's Bar

Semi Private

The ground-floor cocktail bar, red-toned and clubby, set around a fireplace for aperitifs before dinner and drinks after.

Cocktail BarLounge SeatingPeriod Architecture

Nellie's Tavern

Semi Private

The late-night bar in the heart of theatre-land, dark and panelled with walls of framed photographs, running on after the dining rooms close.

Cocktail BarLounge SeatingPeriod Architecture

/ Perfect For

Private DiningWeddingCorporateCelebration

/ Features

Catering

  • – In-House Luxury Dining
  • – Private Bar
  • – Canape Service

Licensing

  • – Full Alcohol Licence

Venue Specs

  • – Cloakroom
  • – Dedicated Events Team

/ Getting Here

Simpson's in the Strand

100 Strand, WC2R 0EZ

Open in Maps

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